No city or country ever decided to host the Olympics on a whim.Continue reading Olympics Made in Japan: Translation is the Unsung Hero
EVS Translation Blog / Category: Marketing translations
In-Flight Entertainment Localisation
During the Hindenburg’s 2-and-a-half-day trip from Europe to America in 1936, entertainment revolved around a piano, lounge, dining room, smoking room, and a bar.Continue reading In-Flight Entertainment Localisation
Getting Multilingual Content Right – This Marketing Communications Manager Gives Her Insight
“…having literature and brochures to distribute to customers in local languages is a very important tool in the selling process”.Continue reading Getting Multilingual Content Right – This Marketing Communications Manager Gives Her Insight
Mass Sport as a Box Office Hit – Sport Translations for Expanding into Asian Countries
Sports such as football, ski jumping and boxing are enjoying increased popularity.Continue reading Mass Sport as a Box Office Hit – Sport Translations for Expanding into Asian Countries
US Exporters – Compliance, Legal, Marketing, Data Security
Often when thinking of exporting overseas, our minds become clouded with images of corporate giants employing freighter ships that move vast tons of cargo from location to location; however, the truth is that exporting products from the US is much more varied than this.Continue reading US Exporters – Compliance, Legal, Marketing, Data Security