Let us start by quoting an article about consumer perceptions of trust based on data from SurveyMonkey: “Trust plays a role for 92% of Americans, 89% of UK residents, and 95% of Canadians when making a big purchase.Continue reading Influencer Marketing
EVS Translation Blog / Category: Word of the day
23 Apr /20
Advertainment
At first glance, the worlds of advertising and entertainment appear very different: one wants to sell you things and the other wants to, well, entertain you.Continue reading Advertainment
16 Apr /20
Instagramification
One of the effects of social distancing and staying at home is spending more time online.Continue reading Instagramification
9 Apr /20
Infodemic
Perhaps the greatest benefit of the Internet is the fact that it puts a nearly limitless amount of information at our fingertips and typically, we absorb what information we want and need from trusted sources, and are really not too concerned with the rest of it.Continue reading Infodemic