For many years now, Americans have grown up familiar with the phrase “as American as hot dogs, baseball, and mom’s apple pie”.Continue reading Beyond America’s Pastime
EVS Translation Blog / Category: Marketing translations
CONCACAF opportunities
Looking back at the World Cup in Brazil, it’s difficult not to be impressed with the performance of the four CONCACAF teams.Continue reading CONCACAF opportunities
Website Localization Done Right—Part 2
If advertising in the 21st century has taught the business community anything, it is that the “Golden Age” of classical advertising is behind us.Continue reading Website Localization Done Right—Part 2
Multi-Lingual MMO Players
Asking someone if they play a “Massively Multiplayer Online Game,” or MMO/MMOG as they are commonly known, may elicit a strange look.Continue reading Multi-Lingual MMO Players
The Pacific Century
According to many economists and financial experts, the 21st century may very well be a “Pacific Century,” due to the continued growth of Asian and Pacific Rim economies.Continue reading The Pacific Century