Having previously discussed Russia, an emerging market where Google has had difficulty adapting to the needs and desires of the Russian marketplace, we now turn our attention to, perhaps, the largest prize in the search engine marketplace: China.Continue reading Behind the Great Firewall
When you “google” anything, you are joining approximately 90% of all worldwide search engine queries.Continue reading Russian Bear Eats Alphabet Soup
The 2030 Agenda for Sustainable Development, adopted by the 194 countries of the UN General Assembly in 2015, defined a set of 17 Global Goals to guide the work of the United Nations and its member countries towards sustainable social and environmental development.Continue reading Video Games for Sustainability
At the start of the year, we received a request from a medium-sized real estate company that wanted its website translated from German into English and Russian.Continue reading Website Translation including Multilingual SEO and SEA Support for the Real Estate Industry
Key functions of Search Engine Marketing (SEM) include Search Engine Advertising (SEA) and Search Engine Optimisation (SEO).Continue reading SEA, SEO and Keyword Planning for Expanding SMEs
